To add to the previous recommendation, ensure customers you’ve just thanked for becoming a part of your brand family feel they are indeed a part of your community. Camelbak deals in adventure products like backpacks, bottles and accessories. The company boasts the quality of its products and to prove this, provides after-sales support in the form of The Got Your Bak™ Lifetime Guarantee scheme. Keeping customers informed about product updates, new features, and promotions helps maintain their engagement with your brand.
A lot of e-commerce companies provide online support for product-related queries. Shopify, a leading e-commerce platform, is known for its impeccable customer service. They’ve identified the channels their customers prefer and implemented their after-sales support services across those channels.
- If possible, provide them with other options, too—this can be a phone number or direct messaging on social media.
- You should also build educational resources for your customers to become product experts and extract additional value from your product or service.
- If you want repeat customers and you want those customers to prove their loyalty by spreading the word, focus on providing excellent after-sales service.
- It’s about making sure customers are happy even after they’ve made a purchase.
- But if you have a hole in the bottom of your bucket, customers will keep leaving, and your bucket will never fill up no matter how fast the water flows in.
after-sales service tips to keep new customers happy
Here’s an example where they break down setting up Airtable’s workspace into five bite-sized steps. For example, what if you offer a new customer an opportunity to buy another item as a gift to their best friend or spouse? The application makes it easy for the users to diagnose the problem with their system and even connect with the Lenovo help centre from the same application if they face any difficulties. Customers are the biggest asset a business can have, and this asset is built through satisfaction and relationships.
Personalize your after-sales experience
Customers expect to receive quick and helpful assistance in the event of a problem, and good after-sales service is one way to meet these expectations. When customers are satisfied with the help they receive, they are more likely to recommend the brand to others and become loyal customers. In addition, good service helps boost a company’s reputation, as customers will be more likely to trust a brand that provides quality customer service. Ultimately, good after-sales service is essential for any business that wants to after sales service meaning succeed in the current competitive market.
Inadequate warranty coverage or unclear return and exchange policies
Included with every new Lenovo PC shipped to consumers is an app called Lenovo Vantage. It’s designed to help the customer get the most value out of their new computer. Not only can the app help them customize the performance of their PC, but it can also run diagnostic tests, help the user troubleshoot, and keep everything up-to-date and running smoothly.
Using AI tools to answer customer questions instantly can help customers with simple inquiries or requests. This can bring attention to your product’s underutilized features or demonstrate its subtleties, giving your customers a greater understanding of the product they bought. Loyalty perks can range from offering customers a discount on their next purchase to free shipping on certain items to early access to new products, and to exclusive company-branded experiences. After-sales service can be a powerful tool for building customer relationships, increasing loyalty, and differentiating your business from competitors. However, implementing an effective after-sales service strategy can be challenging.
After-sales service is the support provided to customers after a purchase. Learn how these after-sales activities can increase customer lifetime value. LastPass plays in empowering its users so that they get the maximum out of the product. The end users get free training and how they can set up the security systems of their computer. In addition, they get the information on the latest security concerns and should know this helps satisfy the customer and bring them value.
In addition to giving current customers another convenient channel to access support, T-Mobile Help also Tweets helpful tips for customers to make the most of their device and service. For example, the account posted actionable advice for users to take if they get spam text messages. Social media customer service is a great way to offer after-sales support, as your brand can keep up with persistent issues your consumer base might face.
Customers who have a bad experience with a product have more venues than ever to publicly complain. As such, companies should be proactive in reaching out to customers after a purchase is made to ensure that their experience is as good as it can be. Reaching customers early can avoid product returns and public complaints, which can lead to negative public perceptions. Such interaction should be ongoing, as well, and give customers the opportunity to revalidate their decision to buy a product.
